Monday, February 12, 2007

Challenging Department Stores To Carry Modest Clothing

Challenging Department Stores to Carry Modest Clothing
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If you would like to challenge a department store in your community to carry modest clothing for your daughter, here are some suggestions:
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  1. Use a business style of writing in your letters.
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  2. Seek to challenge the store to carry modest clothes instead of complaining about carrying suggestive clothes. Never be vindictive or offensive.
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  3. Be informed and thoughtful rather than preachy. You must know your facts and be correct.
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  4. Read and reread your letter. It needs to make sense. Be brief—one page if possible—and forthright.

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Following is a sample letter:

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Dear Sirs:
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My family and I have enjoyed shopping in your store for quite a while. The quality and quantity of options that has come to characterize your store is impressive and has been comforting to us as consumers. Thank you for stocking quality clothes we can count on.
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However, as my daughter moves from being a young girl to being a young woman, we are faced with new challenges. She and I both desire for her to dress modestly—not matronly, but modestly. It is here that we have run into a problem. Up until now, there has always been a wide variety of clothing for us to choose from for young girls. Now, as a young woman, there seems to be a dwindling variety of modest clothing.
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As a long-time customer and a well-intentioned parent, I would like to respectfully ask you to review the style of clothing currently in your store. I am confident, if you carried a greater selection of modest clothing for young women, my family would enthusiastically remain frequent consumers.
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Additionally, my family is not alone in this desire. Many of our friends and acquaintances speak of the declining selection of modest clothing available for parents and young women to choose from. I am confident that balancing the style selection of clothing for young women would not only boost the number of your customers, but would also bolster the community's confidence in your store.
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It is my hope that a favorable response to this letter will allow my family to continue enjoying our shopping here. I deeply appreciate the thoughtful consideration you'll give to this request and eagerly look forward to a response.

Respectfully,


http://www.familylife.com/articles/article_detail.asp?id=750

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